Giffin & Crane

General Contractors

Residential Builder
Santa Barbara, California

“Clever Punch is a delight to work with in getting your story out. They coordinated the interview and photography, asked thoughtful questions, and absolutely nailed our responses and tone. I know it wasn’t easy to get the story published, but they were tenacious in approaching editors of various publications to make it happen. If you need marketing or PR for your business, I highly recommend Clever Punch!”

Bruce Giffin | Cofounder, Giffin & Crane

Clever Punch received a 2021 Gold Award Level from the Hermes Creative Awards for our “Built to Last” Bruce Giffin interview for Giffin & Crane.

1. Editorial Press

Services included:

One of California’s most reputable and high-end residential builders, Giffin and Crane is a dominating force in the construction industry. Their prestige is backed by over 30 years of experience, $360 million across 3,000 projects, and 600 clients since the company’s inception. This success stems from Giffin and Crane’s dedication to providing clients with the highest quality craftsmanship, from new homes, remodels, and interiors to commercial spaces.

Co-founder Bruce Giffin retired as his business continued to thrive with historic sales. This story was pressworthy, so we wrote an article and pitched it to local editors. The Montecito Journal took the story and published it, reaching an expansive audience of the Santa Barbara County community both digitally and in print.

2. Professional Photography

Services included:

Potential clients want to see who they are going to work with. Showing off your team and environment builds trust far beyond generic stock photos. Process included:

  • Vetting local photographers (we hold high standards for professional people who do good work)

  • Strategizing a comprehensive shot list (we handle all the coordinating)

  • Organizing a two-hour photoshoot at one location 

  • Delivering 15-20 images stunning images

Want to see more?

This is just the foundation — explore more of our craftsmanship below.