RPM Team
Professional Services
Construction Consultant
Northern California
“We heard about Clever Punch from a trusted associate who said these were the folks we needed to do our marketing. To our delight, they were absolutely right! They're responsive, professional, and offer a tailored approach to our business. Working with Heather and Jade has been great; they really helped elevate our brand. Hire them, and you'll see for yourself.”
Will Waters | Principal, RPM Team
1. Brand Refresh
Services include:
RPM Team is a turnkey program management firm that applies critical disaster response experience to expedite time-sensitive projects. We began with a simple brand refresh that embodies RPM Team’s innovation while remaining trustworthy and refined. This included:
Presenting distinct logo refresh options to capture EcoLawn’s desired look and feel
Organizing a final logo set (including primary, secondary, icon, and wordmark logos in all formats).
Selecting a distinct font family to coordinate with the client’s branding.
Choosing a color palette for the website and other marketing materials.
2. New Website
rpm-team.com | Services include:
Our team created RPM Team’s new website from the ground up. Careful attention was paid to organizing the client’s project portfolio and service offerings. By working with the client, we were able to sort the images and receive the necessary project information. Other services included…
Designing the website layout
Copywriting based on RPM Team’s brand voice
Building the custom website in Squarespace
Reviewing with the client in real-time via ZOOM
Optimizing the site for basic SEO tactics
Ongoing maintenance support
3. Social Media
Services include:
Our strategy for RPM’s social media presence was to represent their work with high-quality, professional photography combined with eloquent and concise copy written in their brand voice. Consistency is the key to creating a cohesive online presence that turns viewers into customers. The process includes…
Monthly check-in calls to discuss strategy and projects
Regular professional photoshoots
Batching content to fill the 9 spots on the grid
Client approval of every image and caption before posting
4. Blogs & Email Campaigns
Services include:
We created ongoing marketing materials to convey RPM Team’s work and extensive experience. Monthly email newsletters include:
Industry insights & updates
Project spotlights
RPM Team company & team happenings
Educational articles & information
Want to see more?
This is just the foundation — explore more of our craftsmanship below.